Nikon Corporation is pleased to announce that the Nikon D4 FX-format digital SLR camera, the Nikon 1 V2, J3, and S1 advanced cameras with interchangeable lenses, and COOLPIX S01 compact digital camera have been awarded the “red dot award: product design 2013”, sponsored by Germany’s Design Zentrum Nordrhein Westfalen.
The “red dot award: product design” is a world-class award presented to products released over the past two years that exhibit superiority in terms of a total of nine aspects, including innovation, functionality, ergonomics, ecology, and durability.
4,662 products from 1,865 companies in 54 countries were entered in the “red dot award: product design 2013” competition. Winners will be on display from July 2, 2013 to July 28, 2013 in the “Design on stage — winners red dot award: product design 2013” exhibition at the Red Dot Design Museum in Essen Germany.
Nikon 1 V2, Nikon 1 J3, Nikon 1 S1 Overview
Nikon 1 cameras are advanced cameras with interchangeable lenses that propose new forms of imaging expression.
The Nikon 1 V2 is the world’s smallest and lightest*1 camera equipped with a number of functions that enable better image quality and greater speed, including a new super high-speed AF CMOS sensor with an effective pixel count of 14.25-million pixels and high-speed AF offering 73 focus points with focal-plane phase-detection AF and 135 focus points with contrast-detect AF, as well as the new EXPEED 3A image-processing engine.
The V2 is the perfect camera for those who primarily use a digital SLR camera, but want a very small, yet reliable, camera that is more portable than a D-SLR, as well as those advancing from a compact digital camera who still want auto shooting capabilities, but are ready to try applying and adjusting shooting settings themselves to achieve the desired results.
The Nikon 1 J3 is the world’s smallest camera*2 and it supports high-speed continuous shooting. Its continuous shooting rate with focus locked and recording of full-resolution images is approximately 60 fps*3. With AF tracking enabled for continuous autofocusing during shooting, the J3 also supports the world’s fastest*4 high-speed continuous shooting at approximately 15 fps*5. Designed with a metal front cover, the J3 has a very elegant appearance. While the J3 can be purchased alone, a high-power, compact 10x zoom lens kit is also available. The kit lens alone supports wide-angle to telephoto shooting of a wide variety of scenes and is small enough that users can keep the camera and lens with them wherever they go.
The Nikon 1 S1 is the first camera in a new Nikon 1 series developed for those new to advanced cameras with interchangeable lenses. It offers the same high-speed performance and variety of functions that enable certain capture of the perfect moment as other Nikon 1 cameras, as well as a GUI designed for simple, intuitive operation. The S1 and its kit lens are available in five distinct colors, including khaki, to suit a wide variety of personalities and preferences.
COOLPIX S01 overview
The S01 is the smallest and lightest digital camera in Nikon COOLPIX history. Smaller in width and height than the average business card, and weighing approximately 96 g, the S01 easily fits in the palm of the hand. Nikon was very particular in the design and materials used for the camera. It has an incredibly smooth form when viewed from any angle. The S01 is made of stainless steel that helps to keep it slim yet durable, and also enables a beautiful surface finish. In addition, great care in the development of the user interface (UI) with intuitive touch panel operation ensures that the S01 is so easy and fun to use that owners will want to take it with them wherever they go.
- *1Among digital cameras with interchangeable lenses equipped with a built-in electronic viewfinder (EVF) and flash available as of October 24, 2012. Statement based on Nikon research.
- *2Among digital cameras with interchangeable lenses equipped with a CX-format or larger image sensor available as of January 8, 2013. Statement based on Nikon research.
- *3Approximately 20 shots per burst of continuous shooting possible with the Nikon 1 J3. Statement based on Nikon research.
- *4Among digital cameras with interchangeable lenses available as of January 8, 2013. Statement based on Nikon research.
- *5Approximately 22 shots per burst of continuous shooting possible with the Nikon 1 J3. Statement based on Nikon research.