Behind the scene of the Hasselblad H5D Campaign

Posted By on March 21, 2013

When Hasselblad approached Henrik Sorensen to do the campaign shoot for the new H5D camera, he decided do a twisted take on Denmark as a fairytale country. He ended up with this submerged, slightly decadent fairy, floating gracefully in the 18th century palace setting.

With top of the league underwater model Kristina Korsholm, the beautiful costumes from Trash Couture, a huge backdrop of Ledreborg castle, and the best crew in town, all was in place for a great shoot when Henrik dived into the pool. Watch the film and see one of the best underwater crews create these stunning and contemporary images, fine art or fashion? – entirely up to you.